The Roadmap & Member Journey 
 
The Roadmap & Member Journey is a comprehensive business growth framework that maps out exactly what you need to focus on at each stage of your business journey, from survival through to scale.
 
The roadmap is built around four distinct stages, each defined by revenue and the challenges you're facing:
 
Survive ($100k–$500k): Focus on sales growth, building brand, and customer satisfaction. You're in the trenches, doing most of the work yourself.
 
Alive ($500k–$2m): Stepping back from operations, implementing systems, and standardising how things get done. The business starts to breathe.
 
Thrive ($2m–$5m): Freedom from operations. Focus shifts to systemising, scaling structure, and building a team that runs without you.
 
Scale ($5m+): Freedom from the business itself. Focus on wealth building, capital growth, and positioning for exit or expansion.
 
At each stage, the roadmap breaks down what to work on across six critical pillars: People & Culture, Sales & Marketing, Cash & Finance, Strategy & Vision, Leadership, and Systems & Processes. From "Meeting Rhythms" and "Role Scorecards" at Survive, all the way up to "Business Valuation" and "Succession Strategy" at Scale, you always know what comes next.
 
The journey also includes quarterly reviews, team building events, hotseats, Q&A sessions, and 1:1 support as you progress.
 
No guesswork. Just a clear path forward.